Set Sail To Hawaii Navigating By The Stars And Powered By Love
The Green is a well-respected Hawaiian Reggae band who merge rock, pop and R&B sounds with Jamaican roots and Hawaiian culture. They have won three Nā Hōkū Hanohano Awards in their home state of Hawaii. Today MASS APPEAL premiered the visuals for “All I Need,” off the band’s latest album ‘Marching Orders.’
“Love is all we need This song is about me recognizing my blessings and was written for my wife and daughter,“ says lead singer Caleb Keolanui. The concept for the clip was developed by Director Keli’i Grace and Producer Jesse Yonover. “For the visuals, we wanted to create something very real that would transcend the meaning of the song to the deepest level possible. So it’s not just about love between two people, but love for your craft, love for your culture, and love for your home. We were really inspired by the Polynesian Voyaging Society’s Mālama Honua World Wide Voyage. For those unfamiliar, this was the recent four-year long sail across the world by the traditional Hawaiian sailing canoe, Hōkūle’a, navigated only using the ancient Polynesian art of Wayfinding (celestial navigation). We saw so many parallels between the ocean voyages of Hawaiian Wayfinders and the musical voyage of the band so we thought the music video would be a unique opportunity to try to connect these storylines in a creative way,” says Jesse Yonover. “The vision was to produce a film piece that tied these two worlds together and illuminated how not only love but also culture passes through time. It was also important that we shed light on the other side of love, which are often the difficult sacrifices made by the families and loved ones of those left behind in the pursuit of these journeys.” Video After The Jump…
To give the video extra authenticity, the Polynesian Voyaging Society let the band shoot scenes on Hōkūle’a. “We were also extremely fortunate to have Salt + Air Studios and Hawaii Camera help us capture everything on state-of-the-art camera equipment,” says Yonover. “We are pumped to finally get to share this music video with everyone. For us, it really is a special piece of art that goes beyond the music and into the Hawaiian culture that has shaped so much of our lives.”
On this snowy day in NYC, what better time to take a trip to Hawaii in your mind? Aloha!
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