Why Is Kartel Advising Jamaican Youths NOT to Bleach Their Skin?

Vybz Kartel’s latest release, “School Anthem 2,” advising Jamaican youngsters not to bleach their skin. So me say pull up yuh pants and put it pon yuh waist and tuck in your shirt and don’t bleach your face.” A man who stands charged with the crime of murder, Kartel was deemed a criminal long before his arrest due to his explicit lyrics and his controversial practice of lightening his own skin—and marketing his own “Cake Soap” to fans. Now he appears to have reversed course. Will his attempt at spreading positive messages to the youth work in his favor While Kartel’s messages in songs like “Child Abuse” and “School Anthem 2” are positive, authority figures from parents and The Ministries of Youth & Education now face a unique predicament: Do they cosign his advice to the youth, or recoil because of who the message is coming from? Audio & Analysis After the Jump…

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