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Aidonia Keeps It Real: “A Lot Of These People Are Afraid Of The Streets”

Aidonia Keeps It Real: "A Lot Of These People Are Afraid Of The Streets"

Genna Boss Gets In Depth With Reshma B, Talks Dat’s A Trap Mixtape

“Growing up, ’80s, ’90s dancehall was all about the street,” Aidonia tells Reshma B in a brand new interview for BoomshotsTV. “Most of the artists them no inna the streets no more.” The Genna Boss has been heating up the streets of Jamaica with smash hits like “Breeze” and he’s now preparing to drop a new genre-busting mixtape called Dat’s A Trap, featuring his futuristic flows over trap-style beats. Passing through NYC for Hot 97’s Summer Jam stage show, Aidonia also speaks on the disappointment of having his set cut short due to scheduling problems. “It hurts because we came all the way from Jamaica to come perform for the fans,” he says. “But at the end of the day you have to take a positive out of a negative… We still deh ya say we wan’ reach the next level.” Check out the full interview for Aidonia’s thoughts on the impact of Bounty Killer and the Alliance to his own career, the importance of unity within dancehall, and why he thinks rivalry is mashing up the business. Video After The Jump… Read more »

Are You Ready For Phocas?

Are You Ready For Phocas?

Roots And Culture Singer Says Its’s “Time For Change”

Phocas aka LT honed his musical talents within the studios of Jamaica, and has been doing shows throughout the island while being featured on Irie FM as well as many  stations in England and France. He was first recorded on Manatee Records’ famous “Sattamasagana” Riddim, along with hits like Anthony B’s “Dreader Than Dread” along with a track from original Abysinnian Bernard Collins, making Manatee’s the only Satta riddim personally endorsed by the Abysinnians. The new Phocas album, R U Ready For Me, consists of tracks like “Guide Me oh Jah,” “Clean Out your Heart,” “Living Dead,” and “Dark And Miserable”—all on the ManateeRecords imprint. More strong sounds from the globally charted reggae artist include cuts like “Real Rasta” and “Time For Change.” Additional production talent can be heard on “R U Ready For Me” and “Who Jah Bless.” Touted as the comeback of a talented artist, Phocas continues working dilingently, laying down fresh tracks for release throughout 2018. Video After The Jump…
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WATCH THIS: Beenie Man “Lifestyle (Dweet)” Music Video

WATCH THIS: Beenie Man "Lifestyle (Dweet)" Music Video

Moses With The Musical Motivation

The King of the Dancehall touches down on Damage Musiq’s Safe House Riddim with some words of motivation. Distributed by 21st Hapilos, the single is available via all digital outlets. Today Mass Appeal premiered the video, directed by UK-based Kevin Hudson and shot in Tower Hill, Frens for Real studio and Author Wale Bar, site of the popular Boom Thursdays dance in Kingston, Jamaica. “’Dweet’ gives you summer, party vibes, and feel good in Jamaica,” says Beenie Man. “All the people that hustle and work hard it’s to motivate to keep going, to just DWEET!” Check the visuals right now. Video After The Jump… Read more »

PREMIERE: Queen Ifrica “Cease All War” Official Music Video

PREMIERE: Queen Ifrica "Cease All War" Official Music Video

I Guess I’m Not The Only Who Would Like To See…

When Troyton Music released the Queen Ifrica song “Cease All War” this past January, it was clear—even amidst the deluge of new releases that flood our inboxes each day—that this one was special. The producer who made his name with Sean Paul’s worldwide smash “Gimme The Light” had shifted into a whole different vibe with a strong sense of purpose. The warm & easy riddim track was reminiscent of Luciano’s classic “Hands & Heart & Harmony” and with an artist like Queen Ifrica on the mic, it was no surprise that she came with that lyrical fire.  “Why are we fighting and killing each other off all of the time?” Queen asked passionately, even as her hometown of Montego Bay was locked down by a military curfew in response to an upsurge of crime and violence. The song struck a chord with listeners in Jamaica and beyond. Today we proudly premiere the visuals, helping to spread an important message to the world. Video After The Jump… Read more »

WATCH THIS: Raging Fyah “Rebel” Official Music Video

WATCH THIS: Raging Fyah "Rebel" Official Music Video

Big Up All Young Rebels

Grammy-nominated Jamaican reggae band Raging Fyah continue to blaze a trail with the release of the visuals for their latest hit single “Rebel.” (Boomshots premiered the song, which was produced by Llamar “Riff Raff” Brown). Directed by Nicki Kane, the vibrant video features DJ Yaadcore and his son Streme. “This video is all about the youth of tomorrow fighting for their dreams,” says Raging Fyah vocalist Kumar. “In the video you see how the kid has a daily routine, but it doesn’t always consist of what he loves which is music. So, the moral of the story is that you should always fight to achieve your heart’s desire.” Video After The Jump… Read more »

Kabaka Pyramid – Kaught Up (Official Video)

Kabaka Pyramid - Kaught Up (Official Video)

Kabaka Pyramid Shows Why He Is Accurate About Matters of the Heart

Kabaka Pyramid carefully set the path for his musical career, by having a unique creativity combined with a command of knowledge. From onset, it was clear that this lyricist was here to make his mark, while spreading universal messages for social change and consideration. This was especially evident on his 2016 Mixtape Collaboration with Walshy Fire of Major Lazer, entitled, “Accurate.”

Today this versatile artist released the visual for his sensual song, “Kaught Up,” which features reggae chants, rhythm and blues vocals and authentic hip hop over the Genis Trani  Nadal beat. The on camera chemistry and realism of this video directed by Alex Sandoval, meshes well with the song’s poignant lyrics. Fans went into a frenzy on social media after the video, shot in Miami, premiered on BET Jams. This created more hype in anticipation of his soon to be released debut album, “Kontraband.”  Damian Marley, winner of the 2018 Grammy Award for Best Reggae Album is the executive producer for this debut album (Bebble Rock Music/ Ghetto Youths International).  Video After The Jump…

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WATCH THIS: Kabaka Pyramid ft. Stonebwoy “Borders” Lyric Video

WATCH THIS: Kabaka Pyramid ft. Stonebwoy "Borders" Lyric Video

Kabaka Connects With Ghanaian AfroBeats Ambassador On A Damian Marley Production

Today MASS APPEAL premieres the official lyric video for “Borders,” a collaboration between Jamaica’s most accurate lyricist Kabaka Pyramid and StoneBwoy, the Ghanian artist whose style of AfroBeats shows a strong dancehall influence. Amidst ongoing battles over the expiration of Deferred Action for Childhood Arrivals (DACA) and the implementation of border walls, this song could not be more on time. “We are one human family and we haffi raise the awareness,” says Kabaka of the project. “When we pree the whole refugee situation and the debasement of people around the planet, especially Africa, the Middle East and thing.” The track was produced by Damian “Jr. Gong” Marley, who recently won a Grammy for his latest album Stony Hill, and who is executive producing Kabaka’s forthcoming album Kontraband. Peep the visuals, and then check our full interview with Kabaka. Video After The Jump…

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Dre Island Speaks On “We Pray” Collab With Popcaan

Dre Island Speaks On "We Pray" Collab With Popcaan

“They Don’t Want To See The Unity Between Dancehall and Reggae”

“It’s a joy to see what Rastafari has done, said Dre Island shortly after stepping off the main deck stage of the Welcome to Jamrock Reggae Cruise. Having joined Popcaan to perform their hit duet “We Pray,” Dre Island was in a reverent mood when he spoke with Reshma B backstage. “For me it’s not even having faith in God it’s knowing that Jah is real,” the singer and producer explained. “Pocaan is my bredda, as he would say, family with a capital F. So it’s only fitting that we should do a song together.” When others questioned his choice of the Unruly Boss for the collab, Dre Island dismissed their doubts. “Unity is strength. Divided we fall. And we’re not going to fall we’re going to stay up forever.” Video After The Jump…
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PREMIERE: Jah9 ft. Chronixx “Hardcore (Remix)” Official Music Video

PREMIERE: Jah9 ft. Chronixx "Hardcore (Remix)" Official Music Video

Put Some Positivity Inna Your Thoughts More

It’s been a few years now since this whole reggae revival thing jumped off (shout out to Dutty Bookman for coining the term!) and the excitement continues to build. Last March we saw the first collaboration between Chronixx and Jah9. Ever since the “Hardcore” Remix dropped (as featured on VP Records’ Reggae Gold 2K17 album) we’ve been looking forward to a visual interpretation of the tune and today BOOMSHOTS proudly premieres the official music video. Shot on location is São Paulo, Brazil by director Premier King, the video features Jah9 in various parts of the city with an all-female crew including members of the Feminine Hi Fi. posse. Additional footage was shot in California. Chronixx, who is currently nominated for a Grammy for Best Reggae album, joins Jah9 in the primary scene atop a city rooftop. “It was a long awaited pleasure for me to make my first visit to South America and Brazil,” says Jah9. “This has been calling to me for some time now and I was honored to connect with so many beautiful spirits and have the opportunity to work with some of the best local talent.” On meeting the director, Jah9 states, “we were fans of his work before we met him so when Premier King reached out about collaborating in Brazil it was just a matter of what song to choose. We are very happy with product of this collaboration and with all the seeds we were able to plant in Brazil.” Video After The Jump…
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WATCH THIS: The Green “All I Need” Official Music Video

WATCH THIS: The Green "All I Need" Official Music Video

Set Sail To Hawaii Navigating By The Stars And Powered By Love

The Green is a well-respected Hawaiian Reggae band who merge rock, pop and R&B sounds with Jamaican roots and Hawaiian culture. They have won three Nā Hōkū Hanohano Awards in their home state of Hawaii. Today MASS APPEAL premiered the visuals for “All I Need,” off the band’s latest album ‘Marching Orders.’

“Love is all we need This song is about me recognizing my blessings and was written for my wife and daughter,“ says lead singer Caleb Keolanui. The concept for the clip was developed by Director Keli’i Grace and Producer Jesse Yonover. “For the visuals, we wanted to create something very real that would transcend the meaning of the song to the deepest level possible. So it’s not just about love between two people, but love for your craft, love for your culture, and love for your home. We were really inspired by the Polynesian Voyaging Society’s Mālama Honua World Wide Voyage. For those unfamiliar, this was the recent four-year long sail across the world by the traditional Hawaiian sailing canoe, Hōkūle’a, navigated only using the ancient Polynesian art of Wayfinding (celestial navigation). We saw so many parallels between the ocean voyages of Hawaiian Wayfinders and the musical voyage of the band so we thought the music video would be a unique opportunity to try to connect these storylines in a creative way,” says Jesse Yonover. “The vision was to produce a film piece that tied these two worlds together and illuminated how not only love but also culture passes through time. It was also important that we shed light on the other side of love, which are often the difficult sacrifices made by the families and loved ones of those left behind in the pursuit of these journeys.” Video After The Jump…
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PREMIERE: Mavado “Mama” Official Music Video

PREMIERE: Mavado "Mama" Official Music Video

The Gully Gaad Shows Love For Mama Africa

Mavado’s track on JA Productions’ Lighthouse riddim shows a side of the Gully Gad that he doesn’t usually choose to reveal. “Mi never left you in the board house on the Gully, me take you out,” he sings to his mother, recalling the humble beginnings he overcame when he became a Starbwoy. But the song’s official music video—which BOOMSHOTS proudly premieres today—reveals another level to the song. “It was just the right thing to do, filming in Africa for a song called ‘Mama,'” says Mavado, “since Mama Africa is mother to us all.” During a recent tour of the motherland, Mavado’s team captured these powerful visuals. “For me the riddim is close to my heart because it is dedicated to my son,” says producer Justus of JA Productions. “The video is very special as well as it was my first trip to mama Africa and we shot it on my 30th birthday, which also happened to fall on Mother’s Day.” Plenty of reggae artists makes songs bigging up their mother, but this song and video take the concept to another level. “We don’t care who no like me,” he sings. “Them is not God almighty.” Video After The Jump… Read more »

WATCH THIS: Fari Di Future’s “Farmer Man” Plows Into Politics with Powerfully Poignant Video

WATCH THIS: Fari Di Future’s “Farmer Man” Plows Into Politics with Powerfully Poignant Video

Who Want To Plant The Corn?

It is WellKlear how far Fari DiFuture’s eyes see clearly. A world where tourism and “Big Pharma” Trump livity and the “little farmer” forwards a future filled with endless drama. The second-generation musician born Kemani Powell is using his artistic voice to write a history that will see this coming adversity transformed. The momentum of that great oak grows within the acorn of his “Farmer Man” song. More than a mere lip professor with livid lyrics, he lives it, as agriculture is an aspect of his art of life, not just an aspect of his artistic artifacts. With the recent release of the “Farmer Man” video, Fari DiFuture is positioned to propagate his pro-preservation mission in a Yaadcore, Cooreville Gardens fashion. Since its debut, the clip has garnered its gardener tens of thousands of views as watchers walk in farmers’ shoes. Video & Reasoning After The Jump… Read more »